Our new display at Bicycle Sport Shop (on Lamar) is made up of #thriftstoreMonty paintings. Taj’s dog Monty has become our unofficial mascot. One of Taj’s hobbies is to paint Monty into thrift store paintings, and so what started out as a joke turned into an actual display!
I have a stress relief hobby where I buy cheap thrift store paintings and add Monty to them. The idea is for the process to make me laugh while I’m painting him and I try not to worry about the quality of the work (because they are just to make giggle). Jim Bauer had the idea that we could make a POP display at Fairdale’s big dealer Bicycle Sport Shop out of a collage of Thrift Store Monty paintings. And, so, a goofy joke became a real thing. Next to highly professional Specialized and Trek displays are a whole bunch of goofy Montys! He’s is in everyone one of these somewhere!
We’re happy to officially introduce the limited edition Fairdale X Chocolate Skateboards Express collaboration bike. We started discussing this project in late 2018, and we are happy to finally release it to the masses.
The Chocolate crew took our Express model and gave it a Chocolate makeover, complete with custom decals, head tube badge and branded seat with the whole bike covered in the classic red that’s so connected with the brand. Most importantly, the Chocolate Express comes with the our popular skateboard rack setup, which is the best way to bring your board with you from point A to point B. Board not included.
The Chocolate Express will be available online at Crailstore.com starting at 11am on 10/12/19. In addition, the bike will be available at the Chocolate Pop Up Shop at Bodega in DTLA on 10/12 as well.
At Fairdale we know that the essence of what’s great about bike riding is that exhilarating sense of freedom you feel from balancing on two wheels for miles at a time. Whether you’re sprinting to a city limit sign, or just leisurely coasting on a long, winding downhill, it’s a magical sensation that is somehow natural, intuitive and thoroughly enjoyable.
We keep the pursuit of that simple feeling in mind whenever we sit down to talk about making a new bike. For 2020 we’re introducing the Macaroni, our first bike for kids, and a freshly redesigned Weekender that allows for bigger tires and different wheel size options. You’ll also find some carefully selected upgrades on some of our most popular models. New 2020 bikes will be available early June.
We hope you’ll enjoy riding our bikes as much as we loved making them for you. Have a great ride!
Thanks to everyone who came out to our 2019 launch party at Volcom Garden in Austin last Saturday! We all had a great time, enjoyed taking bikes, answering your questions and checking out your custom tees. Here’s a quick look at the night. 2019 Fairdale bikes available now! Hit your local shops or our webstore.