News

  The View from the RidgemontKeepin' it simple keeps it fun. That's our motto, and it could be yours, too, on the Ridgemont. A bike ride can be a much needed reset—a chance to clear your head and enjoy simplicity. Just step outside, hop onboard, and enjoy.
  The Magic of MacaroniOur Macaroni is a special bike. We worked hard to design a bike that would better fit young riders. Creating the Macaroni started with a look at our little brother brand, Sunday Bikes. Whereas the Sunday starter bikes focus on doing tricks and getting rad, Macaronis are all about stability and the joy of pedaling a bike.
  Taj’s ElevatorOur Elevator MTB frame has one of the shortest rear ends ever for a 29er. This trend-bucking feature makes the bike feel very lively. With such an active frame, finessing the bike is the fun part. On the Elevator, any trail at any speed is entertaining.
  Riding IndoorsI encourage everyone to get outside on a bike and have some fun. Even in bad weather–a ride splashing around in the mud can be such a laugh (with the right gear). But what if you'd prefer to turn your bike into a torture device inside your house? That is how a lot of cyclists see indoor cycling, but I'm here to say it doesn't have to be that way.
  New Purist Water Bottles!Keepin’ it simple, keeps it fun! New 22oz Purist bottles available now online or through your favorite shop.
  Fairdale x Zilker / Weekender Nomad MXShoutout to our friends at Zilker Beer for inviting us back for another seasonal collaboration. This time we landed on a citrusy and refreshing Hop Water, with custom can art courtesy of Taj Mihelich of course.
  New Shirts and a Hat!Some new stuff from @Taj Mihelich’ sketchbook that we turned into softgoods.
  Fairdale x New Belgium / RidgemontWe had the pleasure of working with New Belgium (again) on this years batch of their custom anniversary bikes, which they give out to employees after working there for a year. Pretty sweet.
  Fairdale Goes to Ray’s on a TuesdayIt kinda' went like this: "There's a new colorway of the Hareraiser, we should make a video for it." "Let's take it to Ray's." "I've still never been there." "Oh man, you have to go! Let's just make it an office trip."
  Taj in the WoodsMountain biking is so much more than vertigo inducing GoPro footage, life threatening speed and laser guided seat posts. I love that my bike carries me away from the noise of the world and out into the peace of the woods.
  Aaron Ross in BentonvilleAaron Ross spent a few days shredding his Elevator out in Bentonville. Luckily Devon Hutchins caught it all on camera.
  FAIRDALE at TRA BMX ’24Here's a quick recap of Aaron Ross and Mike Gonz out at the TRABMX event in Pennsylvania on 9.21.24. Our friend Mike Gentilcore holds this annual Double Cross race and Dirt Jump session at his private compound every year, and it always looks like a good time! Our crew was out there on their Hareraisers.